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Showing posts from March, 2010

Drinking Coffee With the Tiger and Reinvigorating Coffee’s Proud Tradition of Liberalism

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Last month, the year of the Tiger came roaring in. Chinese New Year celebrations were held around the world---and though coffee is not traditionally a beverage widely enjoyed in traditional Chinese culture, there were lots of people participating in the festivities drinking coffee. I was one of them. En route to my mother-in-law’s house in Brooklyn, I made my husband stop at Dunkin’ Donuts. I love the young baristas there, who are constantly telling me that Dunkin Donuts is as good as Starbucks. “We have skim milk,” they exclaim. I smile and say, “Great. Please put a little in my large cup of coffee. No sugar…and thank you.”

I don’t need to be convinced. I have drunk coffee all over the United States and Europe. Though I like good coffee, I tend to be pretty broad-minded, especially when purveyors are willing to stand by their coffee. I also have a weakness for good copy. In fact, recently, while driving with my husband, we passed an Exxon where there was a mini-billboard advertising …